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Down: The Dating App Taking the Shame Regarding Acquiring Down

TL;DR: Whether you are looking for a safe place to date or a private destination to connect, Down will be the #1 app to make to, specifically if you’re a lady. With 2 million consumers and 50 % of matches satisfying IRL, getting a romantic date or acquiring down has never been easier or even more enjoyable. 

Intercourse often is actually a taboo subject, especially if you’re looking because of it. But online dating is frequently in the same way taboo.

Exactly how are you likely to only come-out and state all that’s necessary is actually a hookup without experiencing responsible? You do it through Down application.

Or exactly how are you designed to open up your self doing internet dating if you are not comfortable making use of the environment? Once more, you do it through Down application.

Down is considered the most secure and private solution to express what you would like (and obtain what you need) – no pity or fear!

Just how to “Get Down” or “Get Date”

away from raising aggravation with the internet dating industry, Colin Hodge cofounded Down (formerly titled Bang with Friends) in January 2013 for visitors to clearly, and in private, state what they’re looking for without embarrassment.

Users, whose typical age brackets between 18 and 35, check in through myspace, and Down makes use of people they know, friends of pals and various other connections to generate suits.

For something a tad bit more major, consumers can choose to “Get Date,” in case they demand something more everyday, they can choose “Get Down.'”

Keeping with the anonymous motif, no real matter what a person picks, the person on the other side conclusion cannot view who they really are until they even choose to get a romantic date or get down.

Unlike many online dating sites, people do not have to submit an extended profile with clever stories, and involvement is entirely secret unless the members picked normally.

People also are given a Bangability rating, which Hodge stated is actually a “secret formula” based on how many individuals have actually seen all of them and just how lots of people are contemplating meeting for either a romantic date and acquiring all the way down.

Down, which is available on iOS and Android os, is also releasing a fresh function known as “constant Picks,” in which people have the 10 most useful fits of the day instead of having to swipe through hundreds, if not thousands, of individuals to obtain a match.

“it’s simply a great way of popping in to the app, spending 30 seconds right after which going on together with your time – make sure you get that big date install when it comes to few days and feel like it’s not a formidable process, but it is something which only fits to your life,” Hodge said.

Perhaps not another sketchy hookup app

So what helps to keep Down from becoming grouped with spammy hookup programs? Honesty.

Down took the thing that was missing out on through the marketplace (a dating website that’s not scammy or coming across as well great) and developed an easy method for folks to connect in a manner that they understand is going for what they want and not throwing away their own time.

“we are so used to people sort of sugar-coating the dating scene,” Hodge mentioned. “We wanted to provide men and women looking for couples a far more honest strategy to connect to both and make sure we aren’t, frankly, bullshitting them,” he mentioned.

This sincerity also is mirrored in Down’s user base.down3

Per Hodge, the business took the personal way of gaining grip, making use of personal references to distribute the news headlines in regards to the site, which has led to a very authentic product and customer base.

“which is held the grade of our website higher. Additionally it is kept the portion men and women matched up and taking place a night out together higher,” he said.

Another fun fact: It’s mostly women that would like to get down.

Hodge said 75 % of women decide to get down when compared to 65 % of men, citing safety as reason.

“honestly it really is a safer atmosphere than simply satisfying total visitors,” the guy stated. “we need to offer females the capacity to be the same component into the courting procedure also to experience the liberty to choose whatever objective they desire.”

a modern-day key admirer

The reaction from customers has-been overwhelmingly thankful. Hodge said folks are excited having a place in which they may be able state what they need clear of judgment, and Down is pleased to provide it with for them.

“folks are carrying this out anyway off-line, therefore we should give them technology to do it in an easy method,” he mentioned. “We knew, particularly for younger generation, that there was a requirement to create online dating in to the contemporary era and make it plenty easier.”

Hodge motivates consumers to anonymously invite friends they would like to get straight down with through site. Therefore thought it – anyone you invite don’t understand it’s you until they sign-up.

“We want people to invite their friends in a secret method through application, and I think increases everybody’s likelihood of success,” the guy mentioned. “It is a modern-day secret admirer note possible send towards friends via text message.”